Category Archives: Blog

Woopa Design Blog Posts

Useful apps to help your business grow

Many small business owners have difficulty managing their work tasks. To do these monumental tasks, a handy tool is needed to maximise productivity and utilise resources. Fortunately, there are already many apps out there that can help you make your business grow. By using apps, you can propel your business to greater success faster. Today we’ve chosen seven different business apps that’ll help you do just that. Let’s get started.

1. Evernote – Web, iOS, Android: If you have ever felt frustrated when you have lost an important notebook or document, you should consider using Evernote. It’s a digital notebook that can keeps track of your ideas so you can use them again in the future and avoid losing important notes. This app is used for not only jotting down your ideas but also saving your bookmarked webpage to an offline note. With various browser extensions, you will be able to use every single feature of Evernote in your browser.

https://evernote.com/

2. Slack – Web, iOS, Android: Slack has become popular for its simple, intuitive interface with great communication features. For example, rather than digging through your emails to find a conversation/document, you can simply use the Slack search tool to find what you need.

https://slack.com/

3. Wunderlist – iOS, Android: Paper job bag lists are almost obsolete. Today people feel more comfortable with digital documents. With Wanderlist you can manage your to-do lists online, keep track of your lists more easily, and access your lists from anywhere. If you are interested in this app, download it. It’s free to use. But if you want more functionality, you can download the premium version, which allows you to set up unlimited tasks, and so on.

https://www.wunderlist.com/

4. Wave – Web, iOS: Wave is a better accounting option for small businesses on a budget than any other app out there at present. This app will get your job done if your accounting needs are simple and you have only a handful of employees. Plus, it’s free. If you need premium support and payroll, then there is also a premium paid version available.

https://www.waveapps.com/

5. Toggle – iOS, Android: Toggle is the best time-tracking app for anyone – employers, employees, contractors, etc. This app will help you keep track of your daily activities. One great thing is you can use this app from anywhere and it’s 100% free.

https://toggl.com/

6. Sunrise Calendar – iOS, Android: This app helps you keep track of everything going on in your business life. So far, it’s one of the best designed calendar apps. By using this, your business schedules will be trackable from anywhere.

http://blog.sunrise.am/

7. MindMeister – Web, iOs, Android: MindMeister is one of the best mind mapping tools out there for organising your plans, ideas and more with a simple interface. With MindMeister, you can brainstorm content ideas and share them with your team.

https://www.mindmeister.com

Having these great tools is important if you are a business owner wanting to grow your business efficiently. Many small business owners still think that getting an app is expensive and a waste of time, but it’s actually not. There are many ways to find great and affordable apps that benefit you in an easy and cheap way. So, go for it! If there is any productivity app that you think we missed, please tell us in the comments below.

Get a .nz domain to protect your company/brand

Do you hold a .nz domain name? The shorter .nz domain name, for example yourcompany.nz, is simple to use and easy to remember. Since the shorter .nz domains were released about two years ago, usage has increased a great deal. Maybe it’s time for you to consider registering the shorter version as well to increase your visibility and to protect your brand name.

Sounds like overkill? Not really… It is very important to build trust and credibility with your customers. According to the latest research conducted by NZRS Ltd., 97 percent of Kiwis online rely on the internet when looking for information or services. They perceive .co.nz or .nz domain names as representing locals and feel safer engaging a Kiwi business over an international company.

So you’ve already got a .co.nz domain name? That’s great. However, your competition still has a chance to take your .nz domain. By registering the .nz domain, you will eliminate the possibility of losing any website traffic and will build strong credibility with your customers.

To register an additional .nz domain, simply contact us – we are happy to help. We can easily redirect the new .nz domain name to your existing .co.nz domain. So when visitors type in your new yourcompany.nz domain in the internet browser they will be redirected to the existing yourcompany.co.nz domain.

If you have any questions feel free to drop it as a comment below and we will get back to you or contact us direct.

The Future of WordPress

WordPress powers over 25% of websites on the internet. Originally a simple blogging platform, it has become the world’s most powerful CMS (Content Management System) and is widely used as a fully-fledged application framework.

You may wonder: What will happen to WordPress in the future?

To understand the future direction of WordPress, we need to take a look at the demands of the current business world.

Many people in the Internet Marketing industry are familiar enough with technology that they can run and maintain their own sites. If you’re a business owner and don’t have the time or budget to properly maintain a complex site, WordPress could be the best option for your situation. It can be installed in simple steps and allows you to maintain your site on the backend with clean HTML and a CSS layout.

There are also new features coming up on the WordPress platform – such as REST API and PHP7. With these new technologies, building a website should be much easier, cheaper, and faster –  not only for enterprise level websites, but also web applications. This will also fulfil developers’ demands, enabling them to start building a site with WordPress rather than try and build it from scratch.

At Woopa design, we have spent a lot of time working with WordPress, and can see very clearly where this platform is heading. Maybe you have a different perspective? Please feel free to share your thoughts and opinions below.

5 Essentials for your eCommerce site

Running an eCommerce website is not always easy. There are sales to make, orders to fill, and payments to receive. All these functions should be working simultaneously.

Instead of talking about the advantages of online stores, let’s take a look at 5 home page ‘design and layout essentials’ that could really improve your visitors’ experience – and your profits.

1. Clear Logo

A clear and stylish logo provides reassurance and builds trust with your customers. A quality home page displaying minimal features means that visitors are more likely to press ‘Buy’ without hesitation.

2. Latest News and Frequent Product Updates

When visitors land on your home page they might measure your site’s credibility by looking at upcoming events and recent product updates. It’s very important that your site always provides regular updates – whether it’s news, new products, a sales period, promotions or events. Don’t make it too hard for visitors to find your exclusive deals and hot prices. If customers find your site lacking in sales or updates, they might leave to another online store. One second may not seem like a big deal, but it can sometimes mean a huge loss in sales for your business.

3. Product Selection

Obviously, most start-ups cannot afford to have product selections like Amazon or Zappos. Interestingly though, having too many choices might lead to a loss in sales. Limiting the selections on offer, can make your visitors feel at ease on your site. A search box is then recommended to help customers navigate your site.

4. Payment System Options

Online stores commonly use credit cards, debit cards, gift vouchers, ‘cash on pickup’ or PayPal as their main payment system. You can easily find these payment icons in the footer, or on the top right corner on many sites. Customers may visit your site from all over the world, so your website should display your preferred payment options clearly.

5. Store Finder

A ‘store finder’ page is a must-have for online stores that may have several retailers in different geographical locations.  Visitors sometimes visit your website just to find out where your nearest store is, before heading there to make their purchase.

Facebook Instant Articles: What does it mean for you?

Facebook recently released Instant Articles, which is a mobile-oriented platform for publishers to have their stories hosted on Facebook servers. This service will shrink the loading time to 10 times faster than a standard Web link. Basically it will allow publishers to post their articles and media directly to Facebook without the need to link to their external news sites – thereby keeping readers on Facebook.

 

Who are the people who really benefit from this? Let’s take a look at the pros and cons.

 

Is it good for readers?
From the readers’ point of view, this is a win-win situation for now. Instant Articles will get rid of the current loading time when clicking into an article from the News Feed. That’s why they named it Instant Articles. It will let you read and watch media on Facebook, even supporting a zooming ability on high-res photos.

 

Is it good for publishers?
Publishers still can sell their ads within their articles and keep 100% of the revenue. They can get more benefit from ads while using Facebook’s network. It looks like there is no loss at all for them.
However, there is in fact a downside. With Facebook Instant Articles, sharing and linking is contained within Facebook itself. This means there will be less traffic within a publisher’s own news websites so the result will be less Google Search rates. Therefore, publishers could run the risk of getting less traffic from Google Search instead of getting more Facebook traffic.

 

Is it good for Facebook?
Yes, Facebook will get more control over social content in the world with much faster loading time. A lot of readers and publishers could hang out with their articles on Facebook. With an increased loading speed it, could indeed be the win-win situation Facebook promises.

macbook pro

4 Things Apple didn’t really mention about the new MacBook at the March Special Event

Apple introduced the new MacBook series at the latest Special Event and since then, it has attracted a lot of interest from people around the world. The series has an extremely thin design and a new appearance and includes Retina Display and an improvement in keyboard functions. However, the CPU specs are not so fancy compared to the latest Apple products and the fact that there is only one USB-C port may be a possible concern for the next few months. Apple left a fair bit out concerning the new MacBook series so we have summarised 4 things they didn’t discuss well at the last event.

 

 

– Better stereo speakers

 

The speaker grills right above the keyboard provide slightly better sound than the older models. On the new MacBook, the speakers blast sound upwards at you.

 

 

– Low-res camera

 

A 480p resolution FaceTime camera is attached this time. It loses out to the other Mac models, which have 720p resolution HD cameras.

 

 

– You need a dongle

 

The new MacBook provides only one port, called USB-C. If you want to connect another USB or anything else, you will need to buy an adapter. Apple has started selling $79 dongles (link)

 

 

– The shiny Apple logo has gone

 

MacBook’s beauty was its shiny Apple logo on the lid that lit up. Now it is a normal metallic one. We’ll miss you shiny logo!
The above are things you might need to know before you actually go to the Apple shop to buy the new MacBook. Hope you guys think carefully and decide wisely.

6 Believable Tech Myths That Aren’t True

The computer IT industry has grown exponentially over recent years – and alongside this growth, a number of myths have appeared that can seem very plausible. So much so, that they have spread throughout cyberspace. We have decided to take a look at some of these tech myths in order to expose them for what they are – myths!

 
 

1. You shouldn’t turn off your computer every day

 

Some believe that turning a computer on and off every day is not good for it. This is wrong! Not only will turning off your computer be easier on your electricity bills, but it will increase the durability of components inside your computer. 

 
 

2. Higher display resolution is better on a smartphone

 

Actually, this is not always true. If there are more than 300 pixels within 1 inch, it is very hard to distinguish the difference with the human eye. Recently LG released its first quad-HD smartphone, the G3, which has a resolution of 2560 * 1440. This is a lot higher than the usual high-end smartphone. But, it looks almost the same.

 
 

3. Don’t charge your phone battery unless it’s fully flat

 

This is wrong. It is not harmful to plug your phone in before the battery is dead. Batteries do get affected by the number of charge cycles but not by plugging your phone in when the battery is half full.

 
 

4. Better cameras have higher megapixels

 

Not really. The real issue is the size of the megapixels not the sheer number of megapixels.

 
 

5. Leaving your phone plugged in destroys the battery

 

Not true. Most smartphone batteries stop charging when they are fully charged.

 
 

6. Mac computers are completely virus free

 

Again, not true. The majority of viruses are currently coded to affect Windows; however it may be in the future that more viruses will be coded for Mac if Mac computers continue to increase in popularity. Actually, a Trojan virus affected thousands of Mac computers in 2012.

Things to know about the new Apple Watch

Before Apple CEO Tim Cook announced their newest wearable technology, Apple’s senior vice president of Design Jony Ive said “Switzerland is in trouble”. Whether he was bragging or not, the new Apple Watch is finally ready and will be available in two different sizes this year. Until then, we won’t be seeing it but its look and potential have already impressed quite a lot of people.

 

One of the watch’s coolest features is that when you lift your wrist the screen automatically turns on. Plus, it supports Siri-powered voice features, allowing you to do things like ‘talk to your wrist’ to respond to messages.

 

Here are the things you can do with the Apple Watch.

 

– Track fitness and health using wrist-facing sensors
– Get iPhone notifications
– Pick up your heart rate
– Apple Pay to buy goods with your watch
– Talk to your wrist via Siri
– Change a variety of themes on the screen
– Turn-by-turn navigation feature
– Display your favourite photos
– Use Tweeter
– Display calendar and music information
– Get vibrated notification

 

In addition to the features above, apps for the Apple Watch will soon draw a lot of attention from the world’s developers. If a sufficient number of apps are developed, in the near future we may understand why Jony thinks Switzerland is in trouble!

smarthpone

The influence of a mobile-friendly website in marketing

The use of smartphones and mobile devices is rising and more than five billion people are expected to have access to a smartphone by 2017. This expansion of mobile Internet will clearly result in the development of mobile businesses and it is vital that you understand the effects of mobile technology in marketing. The following summary will help you understand why having a mobile website is extremely important in the marketing industry.

 

First of all, people who have computers or laptops are also making the jump to mobile devices to read news, check emails and surf the Internet. It is a simple and efficient way to get information, shop for products and keep in touch. It also involves a simple process of touching the screen with a fingertip and gaining the desired result instantly.

 

Mobile traffic is increasing every year and today most people surf the Internet using mobile devices rather than PCs. If you are in the business of e-commerce, you should really think about launching a mobile friendly website. By doing this you can attract more website traffic, resulting in more money.

 

Basically, shoppers are encouraged to buy a product or service if your site is optimised for mobile access. Recent research shows that 75% of people are more likely to return to a site in the future if the mobile version of the site is good. Otherwise they tend to leave it in order to look elsewhere.

 

A bad mobile experience can create bad feelings about your company. Over half the people who currently surf the Internet say they feel frustrated when they encounter a site that is not mobile optimised. They do not feel that the company involved cares about their business and the outcome is that such a company will lose credits and shoppers will end up finding no value in the company.

 

A mobile website is not just how big your company is, it is also a great representation of what your company is. In the near future, having a mobile-friendly website will be a compulsory key for every business and will redefine the entire marketing industry.

iOS 8

New features in iOS 8

Apple has announced the iOS 8 with a lot of new features. It not only has visual changes but it’s packed with all kinds of new things. Here is a list of cool features.

 

Notification Centre
This is quite a bit different. Apple has introduced a new interactive notification feature to let you reply immediately to a message, and this feature is possible even when you are on the lock screen mode. It looks a lot like the interactive notifications from OS X Mavericks.

 

Mail Editing Feature
There are a few new Mail features which let you use swiping gestures to go directly from a message you’re composing to your inbox. You can check inbox mail while you’re in the middle of a draft, and then you can pop right back in to the message you were drafting by tapping at the bottom of the screen.

 

QuickType
This is a similar function to Android’s autofill. When you type a message the keyboard supports keyword auto-suggestions to let you autofill quickly. This will help you type quicker than before. Plus, it also knows who you’re talking to! It will make more precise predictions that are right for the type of conversation you are having. For instance, it will give you different suggestions depending on if you are texting your boss or your girlfriend.

 

Continuity
This is a really exiting feature. Continuity allows you to extend the current iOS tasks you are working on to OS X Yosemite, a new Mac OS that will be released soon as a free update. The phone, iPad and computer will be aware of each other, and while you are in the middle of a task, you can switch from one to the other with a simple tap. You may be composing a message on your phone, and your Mac running Yosemite will automatically add an icon to the dock, letting you finish the message on the Mac. Even more exciting is that Continuity extends to phone calls as well. This means you could place or pick up a phone call on your Mac.

 

Health
iOS 8 now includes a new app called Health that allows you to instantly access all your health information. You can also integrate third-party apps and track all your health data at once.

 

Family Sharing
One of the really cool things in this new OS is the Family Sharing capability. Now you can set up a boundary called “family” in your iTunes account so that you can share photo streams, reminders, Find my Friends information, Calendar, and all of your media from the iTunes store. This kind of sharing is available for up to six family members.

 

Siri
Siri gets a few new updates, including “Hey, Siri”. Now you can simply say “Hey, Siri” and Siri will pop up to take your orders. Shazam song recognition and a bunch of new languages are also included.

 

iOS 8 will be available in the northern Fall.